entrepreneur to bring high quality hearing aids to larger audience
In college, Glenn Harbold followed family tradition and pursued a degree in mechanical and aerospace engineering. While he was interested in the manufacturing process, Harbold quickly realized that he possessed an entrepreneurial spirit and wanted to be a part of bringing new products to market.
 
That curiosity and spirit led Harbold to buy into Zounds Hearing as a franchisee. He is opening his first of six stores in the area on February 10th, in Brooklyn.
 
“My career has been a bit of a winding road, but I’m really into entrepreneurship,” Harbold says. After a stint in engineering, Harbold went on to earn an MBA and moved to Cleveland to work with two local technology startups. “I enjoyed getting up every day knowing that the future was in the hands of a small group of people.”
 
Then last year, Harbold began looking for companies to acquire. He met Sam Thomasson, a fellow engineer and founder of Zounds Hearing. “Sam is an electrical engineer and I loved his passion,” says Harbold. “We really hit it off.”
 
Harbold was so impressed with the quality and affordability of Zounds hearing aids that he decided to buy into the company. “The price and quality of the technology are really special,” he says. “We’re going to make it a lot easier for some people who couldn’t previously afford high quality hearing aids.”
 
After the Brooklyn store, Harbold plans to open five more stores in the area. He will employ two people at the Brooklyn store, including an audiologist and a client care specialist. Long-term, he predicts he will employ 12 to 15 people in the six stores.

 
Source: Glenn Harbold
Writer: Karin Connelly
tonight's techpint event could net one clever entrepreneur $5k
Tonight, January 23, FlashStarts will be hosting Global Pitcher Night at the January TechPint event at Mahall’s 20 Lanes in Lakewood. Don't come expecting free pitchers of beer; the night is about providing budding entrepreneurs with the opportunity to get up and pitch their business ideas for a chance to take home $5,000.

“We call it a karaoke-for-entrepreneurs concept,” says FlashStarts co-founder Charles Stack. “It’s an irreverent approach to a business competition. Pitchers will get a few minutes at the microphone, then the crowd will hoot and holler.”
 
Six pitchers will be selected to present a three-minute pitch, followed by two minutes of Q&A from the audience. A team of judges from FlashStarts and sponsor Arsenal Venture Partners will decide how the $5,000 will be awarded, either winner-take-all or by dividing it up among multiple winners. The audience also will get to provide input.
 
“It really is as informal a process as you will see, but we’re taking it seriously,” says Stack. “We’re trying to brew up new ideas.”
 
Interested pitchers should email 100-word pitches to techpint@flashstarts.com up until 4 p.m. today. Stack says they’ve already received more than a dozen applications. Doors open at 4:30 p.m., and the pitches begin at 5 p.m. Those who show up before 5:30 p.m. get an extra drink ticket.
 
Stack and Doug Hardman, founder of SparkBase, will speak after the pitch presentation, followed by an after party. Tickets are $15 and include a free pint of beer and some food.

 
Source: Charles Stack
Writer: Karin Connelly
cle art museum releases iphone version of popular artlens app
On Monday, January 20, the Cleveland Museum of Art released to much anticipation an iPhone version of its award-winning iPad app, ArtLens.
 
“We’re really excited because lots of people have been waiting for the smartphone version,” says museum CIO Jane Alexander. “ArtLens for iPad got great reviews, but we found people really like using their own devices.”

ArtLens for the iPhone has some added features, such as a search function. It also can make recommendations based on user preferences. “You can hold the iPhone up to something you like and it shows you hotspots of other works,” Alexander explains. “It’s kind of like Amazon -- if you like this, you might like this.”
 
Visitors to the museum can go to the Collection Wall, the 40-foot interactive wall with images of the museum’s collections, and select their favorite works. The app will then take the visitor on a guided tour of the selected works.
 
The iPhone app also includes Top 10 lists of favorite works selected by both museum curators and visitors.
 
The original ArtLens app was released on Martin Luther King, Jr. Day in 2013, to coincide with the opening of Gallery One, where technology and art merge. Alexander says that commingling technology and fine art reduces the intimidation many people feel when they walk into the museum.
 
An Android version of the ArtLens app is planned for a spring release.

 
Source: Jane Alexander
Writer: Karin Connelly
embrace pet insurance forms new partnerships in banner year
Pet owners are beginning to realize the value of quality pet insurance, resulting in rapid growth for Embrace Pet Insurance. With that growth comes new hires, a change in investors and a partnership with a celebrity veterinarian.

While less than one percent of U.S. pet owners insure their pets -- compared to 25 percent in the UK -- founder Laura Bennett is working to change those numbers by going to vets and educating them about the benefits of insurance and encouraging them to recommend Embrace to their clients.
 
Embrace partnered with some comprehensive insurance companies last year. Most recently, Bennett signed on several large, well-known insurance companies to offer Embrace pet insurance to their clients.
 
To keep up with its growth, Embrace hired 17 employees last year. “I was like, holy moly,” says founder Laura Bennett. “And we have a number of positions open too. We’re now at 47 employees from 30. That’s growth of more than 50 percent.” Most of the hiring was in the claims, customer service and tech departments.
 
Amid all the hiring, Beauvest US, a private equity investor from Canada, bought out Embrace's venture investors. “Our prior investors had been in for over five years and were ready to move on per their investment guidelines,” says Bennett. “It’s good for Embrace in that our new investor is prepared to invest more money for us to grow and become more efficient. This person used to work in the insurance industry in Canada and sold his businesses. He understands our business.”
 
Earlier this month Embrace announced that the company has partnered with celebrity veterinarian, Dr. Marty Becker, known as “America’s Veterinarian,” to help spread the word about the importance of pet insurance. “He basically approached us,” Bennett says. “It builds awareness to our product in general and brings a lot of credibility to the Embrace brand.”
 
Later this year Embrace will move offices to accommodate its growth.

 
Source: Laura Bennett
Writer: Karin Connelly
running late? prezto lets user send a drink to those in wait
Running late for a business meeting at the local coffee shop? Not going to make it to happy hour with your friends? Prezto eases the guilt by allowing the user to instantly send a cup of coffee, cocktail or even a cupcake to the person on the other end awaiting your arrival.
 
“The app allows you to give a gift to a friend remotely and immediately,” explains Anne Jiao, founder of Prezto. “It’s a way to share spontaneous moments on a daily basis.”
 
The concept is simple: Users download the app, select a participating establishment and gift to give, and then send it to a friend. The friend simply presents a code for scanning and receives the gift.
 
Jiao came up with the idea for Prezto after working in Los Angeles. “I noticed that most of my bosses hosted meetings outside the office and there was a lot of anxiety around getting to the right place at the right time,” she says. “I thought, what’s an easy way to get a meeting off on the right foot?”
 
She also reluctantly admits that a scene in the Hunger Games movie, in which the character Katniss received medication through a teleport device to win the game, also helped spark the idea. “It’s the idea of people who are not there being able to affect a person’s life,” she says.
 
Jiao went through the LaunchHouse Accelerator program last fall to hash out her idea for Prezto and still keeps an office there (in addition to coffee shops and a rented desk downtown). She employs a CTO and an intern and is looking for a second intern. She also uses five developers on a contract basis.
 
About 40 merchants already have expressed interest in Prezto, mostly in the Coventry, University Circle and Cleveland State areas. The app is in beta testing now and Jiao plans to use her interns to sign on more merchants before the app officially launches this summer.

 
Source: Anne Jiao
Writer: Karin Connelly
dxy solutions expands mobile business, opens new offices, adds key employees
Dan Young, owner of DXY Solutions, has been a busy man. The mobile app developer has hired additional staff, opened West Coast and international offices and is expanding his company's breadth of capabilities. “We started off as a mobile company,” explains Young. “Mobile apps are very popular, but we’re looking to put mobile technology in the palm of the user’s hand. We’re looking at design and connectivity to the user’s environment.”

One area where DXY has thrived is in the medical field. For instance, the company designed an interactive iPad application for the Cleveland Clinic to better assess concussions. The app works with sensor devices to provide more accurate and comprehensive information than solely relying on human observation.
 
Young also is developing apps that interact with home automation devices and interactive android-based kiosks to help with way finding on large hospital campuses. “Users can walk up to the kiosk and they are directed where they need to go,” Young says. “We’ll be ready to deliver to clients this summer.”
 
To facilitate all these projects, DYX opened offices in Seattle and Berlin and brought on seven new employees, bringing the total to 23, 20 of whom are in DXY’s new Ohio City offices. Kate Hawk, who was brought on as marketing manager last summer, moved to Seattle to oversee business out west.
 
The Berlin office came out of a group of interactive designers Young employs there. “Berlin is the hot technology scene right now in Europe,” notes Young. “Last year was quite a bit of growth. It’s been stressful, but it’s been a fun ride.”
 
The coming year is shaping up to be just as exciting. DXY will launch an interactive web site for the Akron Public Schools in February, is launching this spring a new version of its virtual historical tour guide Curatescape, and will continue to grow its relationships in the medical community.

 
Source: Dan Young
Writer: Karin Connelly
cleveland tea revival will bring the fine tea experience to ohio city
Amber Pompeii and her husband, Michael George, both Cleveland natives, spent the last couple of years in Seattle. While most people think of Seattle as a coffee hotspot, Pompeii discovered something different: tea. While working for Remedy Teas in Seattle, Pompeii saw that there’s a whole different mind-set in a tea shop than a coffee shop.

“Most of the time people walk into a coffee shop and it’s go, go, go, with a lot of carry out,” Pompeii says. “Tea is about taking time out of your day.”
 
Pompeii and George moved back to Cleveland eight months ago because they missed the city and wanted to bring the tea experience to Hingetown. They are on track to open Cleveland Tea Revival February 1. “It will be exactly like a coffee shop, where you go in and sit down, but we focus on tea, not coffee,” Pompeii says. “I love tea and there are not a lot of great places to buy tea in Cleveland.”
 
Cleveland Tea Revival will feature 50 organic teas, from white to black, as well as pu-erh, a fermented tea. Customers can enjoy a pot of tea in the café, take a cup to go, buy tea leaves or learn about the benefits of drinking tea. “We will focus on pure teas, that way you get a lot of natural flavors – buttery, flowery flavors with enzymes that help with digestion.” Pompeii currently is looking for local sources for pastries and plans to source locally for blending ingredients.
 
Pompeii went through the Bad Girl Ventures Fall 2013 business program and received a $25,000 loan from ECDI to help start Cleveland Tea Revival. While Pompeii and George are the only two employees right now, Pompeii says they plan to hire at least two people this year as the café gets off the ground.

 
Source: Amber Pompeii
Writer: Karin Connelly
stempowerkids introduces crucial math and science skills to children
When Addisah Sherwood-Ajiboye and her husband, A. Bolu Ajiboye, wanted to introduce their three-year-old to science and math, they were surprised by the lack of age-appropriate activities.

While parents often concentrate on early reading skills, they often don’t focus on science, technology, engineering and math – or STEM -- skills, Sherwood-Ajiboye says. “Eighty-five percent of brain development happens before the age of five,” she explains. “Too often, math and science instruction is overlooked by parents. Studies show that children introduced to STEM educational resources at a young age perform better in science and math than those who are not.”
 
So Sherwood-Ajiboye, a former teacher, and her husband, a neuroscientist and engineering professor at CWRU, started STEMpowerkids to introduce science and math to kids aged three to seven years old. Sherwood-Ajiboye works with three early childhood education experts to develop a STEM curriculum designed for preschool and kindergarten children.
 
“Our all-inclusive kit is designed to be both fun and educational,” Sherwood-Ajiboye says. “Our mission is to empower children in STEM by promoting their interest and abilities with fun experiential learning activities at home.” The “bite-sized” lesson plans can be tweaked for different ages and include hands-on projects. Activities include making a potato battery and building a film-canister rocket.
 
Right now STEMpowerkids is in beta phase, selling subscriptions at a discount. When the company officially launches at the Science and Engineering Festival in Washington, D.C. in April, subscriptions will sell for $29.95 per month, which includes shipping.
 
STEMpowerkids won a $25,000 loan from Bad Girl Ventures in December and is currently looking for first-round investors. Sherwood-Ajiboye also is searching for a business accelerator or incubator program.

 
Source: Adissah Sherwood-Ajiboye
Writer: Karin Connelly
animal oralectrics prevents oral diseases in animals easily and painlessly
As an investor in Biolectrics, a company that makes a battery-powered mouthpiece – think sports mouth guard -- that treats periodontal diseases with electric stimulation, Paul Ruflin began thinking about the device’s potential in other applications.
 
“The mouthpiece delivers a small amount of current that kills oral bacteria,” Ruflin explains. “In the lab it kills 75 to 100 percent of bacteria in the mouth in five to 10 minutes. The early results are promising in killing oral bacteria.”
 
With human trials completed at the University of Buffalo, Ruflin has created Animal Oralectrics, based out of MAGNET’s offices. The company uses the same technology as Biolectrics but applies it toward dogs, sheep, cows and cats. “Animals are five percent more likely to have periodontal disease than humans,” says Ruflin. “Less than one percent of dog owners brush their dogs’ teeth or takes them to the vet for a cleaning.”
 
Ruflin recently created a prototype on a 3D printer and is working with Ohio State University College of Veterinary Medicine to test Animal Oralectrics on dogs. So far, the response has been positive. “This device kills oral bacteria, prevents gingivitis and gum loss,” explains Ruflin. “The current is undetectable. The concept here is to make a device that gives treatment but looks like a chew toy or pull toy. You can even put a treat in the end of it. The key is getting them to engage with it for five to 15 minutes.”
 
The Innovation Fund recently awarded Animal Oralectrics a $25,000 grant to further develop its product. Currently, the company consists of just Ruflin and an intern from CWRU. But he plans to hire a marketing and social media person soon. He also plans on running a crowd funding campaign before releasing the product in of 2014.
 
Ultimately, Ruflin predicts he will add seven to 10 direct employees and another 15 to 20 indirect employees over the next two or three years.

 
Source: Paul Ruflin
Writer: Karin Connelly
sprav wireless meter tracks water consumption in the shower
When Craig Lewis, a mechanical science and engineering major at CWRU, was given an extra credit assignment in 2011 to come up with something that would increase household energy efficiency, he started thinking about how much water people use in the shower.

“We did a little preliminary research to see if people could track their water consumption in the shower,” Lewis recalls. “We found that 76 percent of people we surveyed had no idea what their water consumption was.”
 
So Lewis and his partners, Andrew Schad and CJ Valle, set out to create a shower head that tracks water consumption. “How can you be efficient if you don’t know what you’re consuming,” asks Lewis. The result is Sprav, a company that makes a water meter by the same name for the shower. Today’s model is wireless and works with the users’ mobile devices to provide usage data. It takes seconds to install and requires no tools.
 
Sprav entered Case's St. Gobain Design Competition in the fall of 2011 with a prototype and came in second place. Listening to feedback from the judges and the audience, Lewis and his team redesigned the meter, making it sleeker and with more functionality, and proceeded to take top honors at the following year's competition.
 
Sprav ran a Kickstarter campaign earlier this year. While they fell short of their fundraising goal, the company enrolled in Bizdom’s fall class. “It’s been a great opportunity,” Lewis says of Bizdom. “They’ve done a great job of guiding us along the path.” The company has also turned to Blackstone Launchpad for guidance and resources.
 
Lewis has taken a year off from school to work on Sprav full-time. While the device is still in development, the company has an agreement with CWRU to test it in the dorms in 2014. While Lewis calls Sprav a “grass roots effort” right now, he has his sights set on getting Sprav in big box stores like Walmart and Home Depot, “where people expect to buy these types of things.”

 
Source: Craig Lewis
Writer: Karin Connelly
outside the lines gets company messages across with cartoons
Two years ago, after a 17-year career as a communications consultant with some of the area’s larger human resources firms, Denise Reynolds decided she wanted to put a little color in her job. So after she was laid off from her last position, she launched Outside the Lines Creative Group (OTL), a company that uses cartoons to convey company messages.

“I wanted to take all of my knowledge about benefits, wellness, policies and procedures and make it fun,” she says of her newfound venture. “I thought, this stuff is so boring. If only we’d put cartoons with it, people would actually read it.”
 
So she recruited nationally syndicated cartoonist Jenny Campbell to illustrate Reynolds’ HR messages. Reynolds uses humor and illustrations to communicate sometimes not-so-exciting subject matter, like dress codes and employee safety rules. “Companies love it,” she says. “And employees think it’s great.”
 
Currently, OTL has about 20 clients, ranging from Jergens Industrial Supply to the Conservancy for the Cuyahoga Valley National Park. In fact, finding clients hasn’t been too hard, says Reynolds. “You have to find clients who want to do something innovative."
 
Jergens liked Reynolds’ campaign so much they asked that the cartoon characters be painted on the plant’s machinery. “Companies try everything to get the attention of employees, but they haven’t tried cartoons yet,” says Reynolds. The Cuyahoga Valley National Park hired OTL to create a children’s educational activity book featuring a river otter. The book won an international award and the otter has been made into a plush stuffed animal.
 
In fact, OTL won five international awards in two competitions in 2013 for its work on projects for Akron Children’s Hospital, ACRT, Jergens Industrial Supply and the Cuyahoga Valley National Park.
 
OTL recently was awarded a $5,000 loan from Bad Girl Ventures, which Reynolds plans to use to update her website and post some work samples. She also plans on hiring a second cartoonist.

 
Source: Denise Reynolds
Writer: Karin Connelly
bad girl ventures graduates latest class, awards loans
sports app is easiest way for athletes to get info they need to win
When remodeling a kitchen, people usually rely on friends for advice on contractors and architects. Brides use websites and friends as resources when planning their wedding. Entrepreneurs Brian Verne and Mike Eppich figured: Why not create a place where athletes can get advice on apparel?

So Verne and Eppich created Phenom, a mobile app where athletes can brag about the apparel and equipment they use to train. “Influences have a place,” says Verne. “Athletes are concerned with how they look and the products they are using.”
 
Phenom is designed to give amateur athletes a leg up on the decisions they make.
 
“Phenom connects athletes with the best gear, equipment and training opportunities based on what their peers are using right now,” says Verne. “From buying a new product to vetting a trainer, camp or combine, Phenom will become the easiest way for athletes to get the inspiration, advice, product information and professional reviews they need to win.”
 
Verne describes Phenom as “an app to promote your style and your hustle.” Users create a digital profile in a virtual locker to share what they like and are using. “The virtual locker has information on how they’re using that stuff, where they’re using it and how they’re training and competing,” explains Verne.
 
After first starting a successful performance apparel company, Verne and Eppich decided they needed to expand their vision. “We wanted an app that had a heartbeat, to capture things in real time – people getting ready to train and wanting to compare equipment,” says Eppich. “The whole idea is to see an athlete’s day or athletic career in every single segment, from the training they do to their post-workout after the game.”
 
Verne and Eppich have seven part-time employees in New York, a vice president of finance in Boston and are planning on hiring two to three full time developers in their Cleveland headquarters. On January 7, the two will head to New York to pitch Phenom to investors in First Growth Venture Network’s SecondGrowth.
 
To build awareness of the app, Phenom recently hosted an open house during a soft launch at their downtown Cleveland offices.

 
Source: Brian Verne and Mike Eppich
Writer: Karin Connelly
regulatory binder eliminates the mountains of paperwork from clinical trials
Researchers and hospitals literally can accumulate rooms full of paperwork documenting a single clinical trial. Rick Arlow offers a better method of document management without all that paper. RegulatoryBinder is an early stage software company focused on document management for medical clinic trials.
 
Arlow, who was earning a dual M.D. and Ph.D. a year ago, observed how much paper was wasted in clinical trials, came up with the idea to go paperless. So he quit his studies, formed RegulatoryBinder and joined accelerator FlashStarts in PlayhouseSquare.
 
“I have a tool that allows hospitals to store clinical trial data electronically,” explains Arlow. “Up until now, researchers would store paper in three-ring binders. There were literally rooms of paper.”
 
RegulatoryBinder’s Enterprise Document Management software provides up to a 33 percent increase in documentation productivity while standardizing the documentation system and saving researchers money. The biggest challenge Arlow encountered in developing a system of electronic records for clinical trials was efficiency and adoption.
 
“The large issue is, how do you do this in an efficient manner and still be compliant,” explains Arlow. “We had to find a way to provide the software, training and services and get people to adopt it.”
 
RegulatoryBinder is being used in pilot programs at University Hospitals and a number of other sites. Arlow says that so far people have been quick to adopt the technology.
 
RegulatoryBinder was one of six Northeast Ohio start-up companies to receive $25,000 from Lorain County Community College Foundation’s Innovation Fund. Arlow also recently received follow-on funding from FlashStarts. He plans to use the money to hire staff in customer support, marketing and sales, and to promote RegulatoryBinder to more markets. Arlow hired his first employee this month and plans to hire another before the end of the year. He anticipates two more hires in 2014.

 
Source: Rick Arlow
Writer: Karin Connelly
garden of flavor delivers the benefits of fresh juice without all the work
When Lisa Reed was coaching clients on health and nutrition out of her Chagrin Falls office, she would always make them a healthy green juice. After time, Reed realized that some of her customers were coming more for the juice than they were for the counseling.
 
The juice, today known as Mean Green, is made with celery, cucumber, kale, spinach, romaine and lemon. “You really feel good because your body becomes alkaline,” explains Reed. “You crave it in a way because you feel good.”
 
Reed realized she had something with her juices. In 2012 she launched Garden of Flavor and this past April she delivered her first order of juices to Heinen’s. Today she is in almost every Heinen’s store, plus Whole Foods, Mustard Seed and Lemon Falls in Chagrin Falls. Reed’s juices also are in Dorothy Lane in Dayton and Columbus and Whole Foods in Cincinnati. In January Garden of Flavor will expand to Pennsylvania and Chicago.
 
In addition to Mean Green, Garden of Flavor currently features six juices that range from Goji Pineapple (goji pineapple, mint and ginger) to Twisted Roots (carrot and beet juices). Reed also has developed a one-day juice cleanse that is quite popular.
 
Ironically, Reed’s most loyal customers happen to be home juicers. “Our best customers are juicers themselves and do it at home,” she says. “They realize the cost of organic produce, the time and cleanup involved, and it’s a lot easier for someone to do it for them.”
 
Reed juices all of her fruits and vegetables in a 38-degree refrigerated space in Midtown. “It’s an ideal environment with very little oxidation or breakdown,” she explains, adding that she’s adjusted to the chilly work environment.
 
Reed’s son Clayton works for Garden of Flavor, and she uses a staffing firm to help with the labor involved. She plans on hiring two to three full time people in the near future.

 
Source: Lisa Reed
Writer: Karin Connelly
givenext makes it easy to contribute to the causes of one's choosing
Dan Mansoor’s 30 years in nonprofit fundraising has taught him one thing. Well, it’s taught him a few things, actually. One is that people think they give to their favorite charities much more often than they actually do. Two: donor retention rates hover around only 40 percent. And three: 80 percent of charitable giving is still motivated by direct mail.
 
Mansoor thought there had to be a better way, one that makes it just as easy to make and track donations as buying a book on Amazon. So he created GiveNext, an online brokerage account of sorts that makes giving easy.
 
“It’s easier to buy a book than save a life,” Mansoor says. “The decision of making a gift is the hardest part. It shouldn’t be making the gift.”
 
GiveNext works for both donors and organizations. Donors simply sign up online, choose the charities of their choice and make donations. They can then generate a report of the year’s gifts for tax purposes. Nonprofits can register their causes, invite their donors to visit GiveNext to make a donation and receive timely donations.
 
With GiveNext, you’re one click away not only from helping a charity, but one click away from helping with any cause or emergency, says Mansoor. “How many of us wanted to help others after Hurricane Sandy, the Newtown shooting, the Boston bombing, the Philippine typhoon, or Illinois tornadoes? But we didn't because we did not know which charity to give to, or it was too cumbersome to give, or we were distracted by our busy lives. If all we had to do is get out our phone and type in an amount and hit ‘enter,’ more people would do more.”

Mansoor went through the most recent LaunchHouse Accelerator program and won first place and $20,000 in the COSE Business Pitch Competition on October 23. “It’s nice to know there are others out there who think the concept is somewhat worthy,” Mansoor says.
 
While Mansoor is the only GiveNext employee right now, he expects to have 30 to 50 employees in the next five years. He anticipates going live in the next two months.

 
Source: Dan Mansoor
Writer: Karin Connelly
new effort aims to 'meet the needs not define the needs' of local startup community
Startups @ City Club is a new collaborative effort between the City Club of Cleveland  and the Cleveland Startup Collective to bring the startup community together in educational, social and thought-provoking environments.
 
The first event was launched at Cleveland Entrepreneurial Week in November, with speakers on technology, product development, investing and the overall startup community in Cleveland. “The main goal of the entrepreneurial speaker series is to install the values of lean startup methodology, the entrepreneurial-driven startup community and mentor-driven startup development,” says Morris Wheeler, organizer and founder of Drummond Road Capital

Speakers included Chris Heivly, founder of MapQuest, venture partner and founder of TechPint Paul Singh and Alexis Giles, vice president of business development at MOX.
 
The Cleveland Startup Collective is a grass roots organization focused on lean startup methodology – launching a new product to market in as little as 10 to 12 weeks with as little capital as possible. “Life’s too short to build a product no one wants,’ says Wheeler. “A number of us over the past two or three years believe that at its core, startups and startup investing need to revolve around the entrepreneur. ”
 
Wheeler says entrepreneurs in cities like New York, Boston and San Francisco get together on Friday nights, drink beer and discuss issues around their businesses. While casual meetings are starting to take off in Cleveland, Wheeler says the city needs more.
 
“All of the other organizations like JumpStart are important to entrepreneurial success, but in our view we need to be meeting the needs of the startup community, not defining the needs of the community.”
 
Startups @ City Club plans to host four to six events a year, some of which will be partnered with other events like TechPint. “The idea is to have many different activities,” says Wheeler. “We’ll have dialogs, educational events, pitch events and social events.”
 
Source: Morris Wheeler
Writer: Karin Connelly
advertising execs say 'hello' to entrepreneurship with new firm
Michelle Venorsky and Kate Davis have worked at some of the top advertising and communications agencies in town, recently at Marcus Thomas. But the dream of starting their own agency prompted the two, along with three other partners, to launch Hello! agency in September.

“We’ve had this idea brewing for a while now,” says Venorsky. “We absolutely love what we do and we’ve been working together for 10 years.”
 
Hello! focuses on developing close connections with their clients, Venorsky says, by engaging relationships and finding out what makes them tick. So it seemed only natural to name the agency Hello!. “When you think about any relationship, you have to introduce yourself,” says Venorsky. “We call ourselves an 'engagement agency' – we build relationships on insight and research.”
 
Davis, with a background in cultural anthropology, handles the research end – figuring out why people do certain things. Venorsky handles the public relations, marketing and social media aspects. Venorsky says it was the right time to take an “intelligent risk” and hang out their own shingle.
 
“There’s never been a better time or an easier time to build a relationship with your customers with so many media platforms,” Venorsky says. “We’re trying to be medianostic and build something that matters.”
 
Hello! is still looking for the ideal office space in Ohio City or Tremont, but in the meantime, Venorsky and Hall are busy signing on clients. They’ve landed four accounts so far.

 
Source: Michelle Venorsky
Writer: Karin Connelly